Dassai

Official Sake Partner

Dassai Blue, crafts sake to brighten your life.

Dassai Blue strives to create the highest quality’s sake for its customers, so they can simply enjoy its taste and flavours.

In 1984, Mr. Hiroshi Sakurai inherited the family sake business. Through determination and perseverance, he successfully transformed Dassai into a beloved and globally acclaimed sake, winning the hearts of people worldwide.

Dassai Blue was born in Japan but is now brewed in New York. With a new brewery in Hyde Park, the brand is hoping to introduce and share its sake with even more people around the world. The team aims to educate people on how the artisans craft their sake and make it the very best.

The goal of Dassai Blue is to brew a more superior product than its own sake in Japan. Taking inspiration from the proverb about the indigo plant, the company believes in the transformative power of art and craftsmanship to elevate and enrich the natural world's inherent beauty. The dye extracted from the indigo plant possesses a deeper shade of blue than the plant itself, which symbolizes the ambition to go beyond expectations and surpass what is currently possible. Dassai Blue will transcend expectations and reach deeper than ever before.